The success of your business teeters on people’s perceptions of the value you offer.
This means your revenue, your performance in the market — even your ability to live the lifestyle you dream of — comes down to how you communicate that value.
My course will teach you market-proven ways to make your best customers stick and how to out-perform and out-smart your competitors. Every single time.
what you’ll learn
Why learn from me?
I’ve spent decades in foxholes with clients learning what works and what doesn’t. From small, ambitious startups to global giants and Fortune 500 powerhouses.
I’ve written best-selling books on customer loyalty and authored a popular LinkedIn Learning course on creating customer value.
I’ve keynoted countless conferences in faraway countries…and taught classrooms full of marketing students at the University of Texas McCombs School of Business.
I’ve repackaged an entire career’s worth of sought-after expertise into simple, bite-sized lessons you can apply to your own business with ease and confidence.
And you’ll learn these secrets through compelling real-life stories and eye-opening case studies.
See what others are saying about the course
As a former Fortune 100 officer, when Jill Griffin teaches it, I sign up!
Jeffrey Hayzlett
Jill’s training unlocks the latent power to do just that. There are so many immediate ideas generated to make an immediate difference.
Deborah Cole
If you are an entrepreneur sign up now! Jill will make sure you’re given the knowledge and action plan to identify and keep those loyal customers coming back.
Ann Kasper
Clear and concise worksheets guide you to the heart of what your customer values and puts you ahead of the game in meeting their needs now and in the future.
Susan L. Robinson
Jill’s “follow the process” methodology has been part of my business development DNA for years and it continues to pay off for me every day. Now you, to, can up your game buy signing up for this course.
Don R. Kuykendall
We regularly return to Jill’s courses for inspiration and to keep us on our toes in a fiercely competitive market.
Gylfi Skarphedinsson
